About us


We aim to reinvent the food industry with sustainable and cruelty-free products that are honest and delicious, therefore opening up new avenues for people to experience and enjoy vegan gastronomy.

Better for the people

Our pea-based ‘meat’ works with most diets as it’s naturally vegan, gluten-free, dairy-free and hypoallergenic. The aim is a delicious whole-food that is tasty and a healthy alternative to meat for different types of eaters.

Better for the animals

1,758 land animals are slaughtered for consumption every second. Animal welfare is one of our driving forces and we want to champion change by changing what’s on our plates.

Better for the planet

Beef production requires 20x more land and chicken production requires 3x more land than plant-based foods such as pea protein. Plant-based agriculture makes sense for a more sustainable-food future.



Marco Graziano

Founder, CEO

Julian Ramirez

Founder, Head of Product


Contact us

We are located at 1313 South Railroad Ave., San Mateo, CA 94402.